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Searching For SaaS Podcast

A fresh perspective on the stages of building a SaaS business

August 25, 2021

EP27: B2B Case Study: Customer.io + Crowdfunding Round

This week we take a deep look into customer.io as a B2B case study. We look at distribution, getting started and how they plan to win in their market.
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Searching For SaaS
Searching For SaaS
EP27: B2B Case Study: Customer.io + Crowdfunding Round
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Highlights

  • What is Customer.io, who is their target market, how are they marketing their product
  • Founding, funding and first customers
  • Interesting takeaways
  • Long term bears and bulls

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