A fresh perspective on the stages of building a SaaS business

September 1, 2021

EP28: SEO for SaaS Founders and Product Sonar (Nate’s Project)

This week Josh and Nate talk about SEO and how to get results with relatively little effort. We also get an update from Nate about his work on Product Sonar.
Searching For SaaS
Searching For SaaS
EP28: SEO for SaaS Founders and Product Sonar (Nate's Project)
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Highlights

  • Why people should do it
    • Distribution, steady growth, it’s an asset, it compounds
  • Why people don’t do it
    • It’s an unknown, it get’s mixed up with content marketing
  • Think about searcher’s intent
  • Versus/competitive alternative pages
  • Authority on a topic (be in the conversation)
  • Alternative websites (g2 etc)
  • It doesn’t take as long as you think
  • Nate’s SEO journey with Product Sonar

Links