Highlights
- Why people should do it
- Distribution, steady growth, it’s an asset, it compounds
- Why people don’t do it
- It’s an unknown, it get’s mixed up with content marketing
- Think about searcher’s intent
- Versus/competitive alternative pages
- Authority on a topic (be in the conversation)
- Alternative websites (g2 etc)
- It doesn’t take as long as you think
- Nate’s SEO journey with Product Sonar
Links
- Product Sonar (https://productsonar.com)